Chanel fashion show in Shanghai

Chanel Paris-Shanghai fashion show

Chanel held a fashion show in Shanghai (Huangpu River )

Which is a really amazing fashion show that I see. The following pictures show that the show piece you can easily that it is inspried by China. However, Karl transfer the china clothes to some elegant and sophiscated amazing pieces. When you see the pictures, you can totally feel the consistency between the clothes and environment.

Here's are the video of the fashion show. It's really amazing.

Chanel also established some video clips to tell people about the development process of the fashion show. There are 11 episodes to show the process from design and development to the fashion momement. It is really good for us to see how a designer develop their idea, and know how can transfer this idea to the whole fashion show. It is not a easy job. The video is good for fashion stdent too, to see the procedure of making fashion show.

That's a successful promotion strategy to show their brand power!!

By Joe