Jimmy Choo for H&M Collection Ad Campaign

It is the first time that H&M is collaborating with an accessories brand, and also it is H&M's first shoe designer collection. Jimmy Choo is a Malaysian fashion designer based in London. He is best known for his hand-made women's shoes, Jimmy Choo Ltd. Since its launch in 1996, Jimmy Choo has been such a phenomenal success that the brand name has become part of popular culture - say the words “Jimmy Choo”, and you know you mean shoes. In Hollywood, Jimmy Choo shoes have become a red-carpet essential, and have been worn at the Oscars by winners such as Cate Blanchett, Halle Berry and Hilary Swank among many other actresses.

By Karen Lam Ching