IFC mall presents FALL WINTER 2009

It is a multi-perspective Fashion & Photo ExhibitionsHighlighted by Hong Kong’s First Mannequins in Motion .

Oval Atrium will be transformed into a realm of roving mannequins to showcase this fall winter fashion collections from international labels including Agnès b. , ANTEPRIMA, ATSURO TAYAMA, BOSS Hugo Boss, ETRO, Lane Crawford and LANVIN. The ‘models’ will appear in sequence on a roving platform simulating a world-class fashion show.

IFC also invites international fashion illustrator Lovisa Burfitt capturing “FASHION MOMENT” through her art. Lovisa Burfitt’s impressive portfolio includes illustrations for top European and Japanese fashion brands, Sweden’s fine dining district and international fashion magazine ELLE, casting a whole new dimension to the fashion industry.

Around the stage lies the work of celebrated Hong Kong fashion photographer Phoebe Wong to reveal this fall winter’s trends through her lens. The photographs taken at major fashion shows in New York, London, Milan and Paris, not only capture the fascinating “FASHION MOMENT” on the runway, but also exhibit the glamour behind the scene to which the public is rarely revealed. Shoppers would be able to identify the coming fashion trends and to be astonished by the magnitude of international catwalks.